Founded by Marquis Emilio Pucci di Barsento in the 1950s, Pucci gained fame as the “Prince of Prints” for his bold designs and innovative approach to fashion. Inspired by Mediterranean landscapes, architecture, and exotic cultures, his kaleidoscopic prints have become iconic. Pucci’s creations blend Italian exuberance with simple shapes, celebrating vibrant colors that embody energy and excitement while maintaining elegance. The brand represents luxury and a distinctive Italian lifestyle, encompassing beachwear, resort wear, art, and design.