The adidas brand has a long history and deeprooted connection with sport. For adidas Originals, the story is about the intersection of sport and the street. Music, art, style and language are as much a part of Originals as the products they make. Originals manifested through culture when the streets adopted the tools of sport. They believe sport has the power to change lives through GAME, LIFE and WORLD.
EYEWEAR COLLECTION
2024
The adidas Originals eyewear collection blends evolution, innovation, and street culture with a sporty attitude. Bold geometric lines and soft silhouettes create dynamic, modern optical frames and sunglasses. Vibrant energy and standout details, inspired by fashion and clubbing, define the collection. The innovative temple design embodies adidas Originals’ identity, emphasizing its forward-looking vision.
SUNGLASSES
OPTICAL COLLECTION
